Ahmed Al Kamali (second from left), Worknesh Degefa, Peter Connerton, Julian Wynter, Tamirat Tola, HE Saeed Hareb, Paula Radcliffe, Aselefech Mergia, photo courtesy of Dubai Marathon.
Original post: January 28, 2018
repost December 18, 2018
This is a video from Dubia Marathon. Julian Wynter was a fun interview, as he actually understood why sponsoring a marathon in a global venue makes business sense. I wish we could send this to all marketing Vps. Dubai Marathon is January 26, 2019.
From original post (Jan 28, 2018):
RunBlogRun just spent four days in Dubai. We were there for the Standard Chartered Dubai Marathon. We sat down with Julian Wynter, the CEO of Standard Chartered U.A.E, the title sponsor of the Dubai Marathon.
The Standard Chartered Bank has, as a former U.S. president noted, “that vision thing.” Julian Wynter was charming and thoughtful. I wanted to find out how his bank decided on sponsoring the race in its first years (first year had about 600 competitors), and how its kept the sponsorship, now that the event is at 30,000. Mr. Wynter explained to me that Standard Chartered sponsors nine global marathons (including Dubai), many of which you have read about at this site. We like and admire sponsors who are in it for the long run.
We thank Julian Wynter for his time and comments.
Enjoy the interview and, if you have a Standard Chartered Bank in your environs, please support them, as they are putting their proverbial money where their mouth is.
Author
Larry Eder has had a 52-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Also does some updates for BBC Sports at key events, which he truly enjoys. Theme song: Greg Allman, " I'm no Angel."
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