by Larry EderUSATF New England has published the New England Exchange as a quarterly publication since 1987.
The pub is sent in print and digital versions now, and this is the Fall 2015 issue. Sorry for the delay on posting. I was reading the print issue tonight as I cleaned my office/room at my parent’s and noted that I had not posted the digital issue.
It should come as no surprise that the two most vibrant associations in USATF, the Pacific and New England both have media that is sent digital and print, as well as vibrant websites.
In this new media world, the higher the household income (aka demographics that media types love), the more value in social media, digital, and yes, print. Surveys note that seeing advertisers in various media reinforces the message.
And in enthusiast groups, such as running, fishing, foodie magazines, readers just can not get enough! Well enjoy our digital verison of New England Exchange, powered by issuu.com. We have years of back issues there!
