ASICS America has announced that they are now the title sponsor for the esteemed Mammoth Track Club. This is part of the ASICS America plan to support the sport of running through meaningful and brand showcasing strategic partnerships. ASICS currently sponsors the New York and LA Marathons, the FootLocker Cross Country series and the Mammoth Track Club, to name just the biggest parts of their brand support programming.
Here is a video on the Mammoth Track Club and why they are so important to the sport.