The Brooks Inspiring Coaches program is in its second year. The idea is simple, the program is brilliant. Nominate your high school cross country or track coach (Brooks Inspiring Coaches), tell Brooks what the coach means to you, and why they deserve to be one of Brooks Top Ten finalists, and you are set.
Cross Country & Track Coaches work with 1.4 million high school boys and girls, 46 weeks a year, six days a week, two hours, fifteen minutes an average session. With 350,000 athletes in cross country and just over a million-1,050,000 in indoor and outdoor track and field, the job of a cross country and track coach is long hours, and virtually no money.
But, it is not about the money.
Coaches change lives. Coaches save lives. Coaches inspire. Ask anyone on a high school cross country or track program and they can tell you, five, ten, fifteen, twenty, thirty years later how much the coach meant to them.
It is also the reason a new generation of coaches is coming back to the sport.
Jesse Williams, the sports marketing manager for Brooks, talks about the raising of awareness. Jim Weber, the president of Brooks tells us it is about giving back to the sport.
It is both, and another example of how the footwear companies support the sport that gave them and continues to give them life.
To describe the Brooks Inspiring Coaches Program, I will borrow a favorite quote from a popular home decorating goddess, ” It is a good thing” .
For more information, please check here:
http://talk.brooksrunning.com/2012/03/01/nominate-your-high-school-coach-for-the-brooks-inspiring-coaches-award/
Author
Larry Eder has had a 52-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Also does some updates for BBC Sports at key events, which he truly enjoys. Theme song: Greg Allman, " I'm no Angel."
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