HOKA ONE ONE® Becomes Presenting Sponsor of 2014 Adrian Martinez Classic
Richmond, CA (May 1, 2014) – HOKA ONE ONE®, a division of Deckers Outdoor Corporation (NASDAQ : DECK), is pleased to announce the brand has signed on as Presenting Sponsor of the 2014 Adrian Martinez Classic, a meet that features a series of middle distance contests including 800 Meter, Mile, and 5,000 Meter races.
In its 6th year, the 2014 Adrian Martinez Classic has evolved into a world-class running event that draws stellar track athletes from across the nation. Scheduled for June 5th at Emerson Field in Concord, MA, the Adrian Martinez Classic will include 2012 Olympic 1,500-meter silver medalist and HOKA ONE ONE athlete, Leo Manzano.
“We are honored to partner with the Adrian Martinez Classic as the Presenting Sponsor,” said Jim Van Dine, Brand President at HOKA ONE ONE. “This is a community running event that has grown into a world-class competition that attracts some of the fastest track & field runners in the country. We’re expecting an all-star cast to attend and already it’s shaping up to be one of the most distinguished track events of the spring season. But we are keeping with the original spirit of the meet, so we will still have ‘age group all-comer’ mile races as well.”
“HOKA’s commitment is a game changer for the Adrian Martinez Classic,” said Race Director Stephen Lane. “Their support helps us fulfill our vision for the Adrian Martinez Classic – an event that brings together the entire running community, from very best in the sport, to novice runners; and from youth to seniors. We are thrilled to have Leo Manzano, one of the top performing milers in the history of the USA committed to our meet. And with a lot of other top athletes competing, we should have very exciting fields in each of the events.”
A USATF-sanctioned event, the Adrian Martinez Classic began as a tribute to a great runner and wonderful young man, Adrian Martinez. Adrian was a top runner at Concord-Carlisle High School, team leader, and all around great guy. The Martinez Classic serves as a fundraiser for the Adrian Martinez Scholarship Fund at Concord-Carlisle High School (which is administered by the CCHS Scholarship Fund), and for the Friends of CCHS Track & Field, which supports the Track & Field teams at CCHS.
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About HOKA ONE ONE
HOKA ONE ONE was founded in 2009 by Jean-Luc Diard and Nicolas Mermoud and was created to design shoes that offer improved performance primarily for ultrarunners. Deckers Outdoor Corporation acquired the brand in late 2012 and is investing to broaden the product line to service all runners. Due to HOKA ONE ONE’s unique ability to provide cushioning while still offering stability, runners of all types may greatly benefit from its products. For more information, please visit www.hokaoneone.com
About Deckers Outdoor Corporation
Deckers Outdoor Corporation is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG® Australia, Teva®, Sanuk®, TSUBO®, Ahnu®, MOZO®, and HOKA ONE ONE®. Deckers Outdoor products are sold in more than 50 countries and territories through select department and specialty stores, 120 Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Outdoor has a 40-y
ear history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit www.deckers.com.
Author
Larry Eder has had a 52-year involvement in the sport of athletics. Larry has experienced the sport as an athlete, coach, magazine publisher, and now, journalist and blogger. His first article, on Don Bowden, America's first sub-4 minute miler, was published in RW in 1983. Larry has published several magazines on athletics, from American Athletics to the U.S. version of Spikes magazine. He currently manages the content and marketing development of the RunningNetwork, The Shoe Addicts, and RunBlogRun. Of RunBlogRun, his daily pilgrimage with the sport, Larry says: "I have to admit, I love traveling to far away meets, writing about the sport I love, and the athletes I respect, for my readers at runblogrun.com, the most of anything I have ever done, except, maybe running itself." Also does some updates for BBC Sports at key events, which he truly enjoys. Theme song: Greg Allman, " I'm no Angel."
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